Our Story: GOOD IDEA

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GOOD IDEA began with a discovery in Sweden by our female inventor, Dr. Elin Östman, a PhD in Applied Nutrition. She spent over 20 years researching natural properties of food that support metabolism and balance blood sugar levels. Dr. Elin was part of the Anti-Diabetic Food Center at Lund University in Sweden, a world leading research center in the field of diabetes research.

Through her years of research, she discovered that pairing a blend of five essential amino acids with chromium picolinate helped lower post-meal blood sugar levels. This led to the development of the GOOD IDEA patented blend as it is today, which is clinically proven to reduce post-meal blood sugar by an average of 25% and naturally stimulates GLP-1.

Dr Elin Östman

How does GOOD IDEA work?

GOOD IDEA helps your body harness its natural energy by effectively transporting the fuel from food into the cells. The result is more balanced blood sugar. When we stabilize our blood sugar levels we help to reduce post-meal fatigue, diminish sugar cravings, and increase focus and mental clarity.

It's important to note that the creation of GOOD IDEA didn't happen overnight - it was nearly 20 years in the making. Extensive research was conducted and numerous clinical trials to perfect GOOD IDEA before bringing it to market. As a result, every can of GOOD IDEA is backed by hard evidence and proven results:

  • 10+ Clinical studies
  • 3 Peer-reviewed and published papers

GOOD IDEA is carefully crafted with natural flavors such as Sea Berry, Wild Raspberry, Black Currant, Swedish Lemon, and Strawberry Elderflower, making it a refreshing option to enjoy with your meal that helps to prime metabolism and balance blood sugar. 

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Drink 1/3 can of GOOD IDEA before you eat and enjoy the rest with your meal for best results.